All aboard DIR 69!

October 07, 2014


All aboard DIR 69!

August 22, 2012Posted in: Designer Bytes

” A long, long time ago people believed that fashion originated on the catwalks before moving onto the ‘high street’. The beautiful people set the trends which the commoners did their best to copy… ….Times have changed….all elements have merged…it is the ordinary life now that inspires the extraordinary high fashion” 
– Xtreme fashion. Courtenay Smith & Sean Topham  

With that philosophy guiding her,  Tanu Bagai  began creating beautiful, ‘play’ful designs all in a day’s ‘work’!
Quirky, eclectic, and loaded with serious notice-me-now value, Tanu’s brand DIR 69 stands for all things cheerful. That the brand gets its name from her first car, a powder blue Maruti 800 numbered DIR 69 , makes us smile even more!

Her love for colours and vintage simplicity is evident in all her designs. What’s not to love!?

Team fabulloso!  had a round of questions and answers with this lovely designer. Scroll down to see what she had to say!

What is the first thing you notice in another person’s outfit?

I guess I notice the overall appearance of the person first, as opposed to seeing different elements in isolation.

To me the entire ensemble including the accessories, the hair, makeup etc has to be appealing rather than having one great piece and other details which lack attention. Everything has to be well put together, regardless of what brands or style one is carrying.

What is your current inspiration?

It’s difficult to say as I’m constantly inspired by everyday things and funnily, my inspirations keep changing from day to day. But one thing always remains constant and that is that I observe a lot and I guess that’s where I draw much of my inspiration from – seeing old family pictures and noticing a good sleeve detail or patterns or also the colour scheme. I love colours, patterns, flowers and ruffles… So, I guess that’s my inspiration for the time being!

Describe your personal style in one line.

My style is a mix of a lot of things – retro, vintage, bohemian, comfort and colours, and of course very feminine!

What do you splurge on?

It’s usually make-up and shoes as these are the things that DIR 69  doesn’t do…yet!

Who or what would you choose to bring on a weekend getaway?

My family, friends, pets, a good book, a bottle of wine, a trunk full of clothes and the list goes on!